Foundations
The Ideal Business Program
The Ideal Business Program is the fastest way to grow your business using best-practise systems with easy to use templates and processes...
The 4 Foundations below will deliver the income, freedom and scale that you're looking for from your business...It’s like an MBA for business owners using your business as the case study. All content has been field tested over a decade and represents the best method of getting fast, tangible and bankable results for business owners. No matter how large or small the business, the owner will benefit and learn from the curriculum.
The Curriculum
FOUNDATION #1:
Sharpen Your Margins
[How to Make Profit]
Fortnightly sessions with exercises that include templates that fit immediately into your current financial systems
The Process:
- Optimising your pricing and costing systems to improve your gross profit margin
- Maximising your cashflow using the 7 methods that bring in the fastest cash
- Understanding how to run your business for performance with basic financial data
The Outcome:
Your business will increase the amount of money you make on every transaction.
The 5 Sessions:
FOUNDATION #2:
Scale Your Talent
[How to Manage People]
Everything you need to turn ‘ok’ or ‘flat’ performers into self-motivated and collaborative team members with templates that fit immediately into current management practises
The Process:
- Building team motivation using a 4-step engagement process that boosts productivity
- Establishing performance management with scoreboards for monitoring your team
- Templating with the 9 attraction tools that produce an ideal work environment & culture
The Outcome:
Your business will have systems to recruit, retain and get high performance from your people.
The 5 Sessions:
FOUNDATION #3:
Master Your Marketing
[How to Generate Leads]
Fortnightly sessions with exercises that include templates to develop campaigns that fit immediately into your current marketing activities
The Process:
- Utilising your networks so your clients and contacts generate referral leads for you
- Positioning your uniqueness and developing marketing collateral for campaigns
- Generating high quality leads from your online marketing and social platforms
The Outcome:
Your business will have a reliable marketing strategy that produces high quality leads that add to your current client base.
The 5 Sessions:
FOUNDATION #4:
Upsize Your Sales
[How to Increase Sales]
Fortnightly sessions that include templates to give you a sales process that produces higher conversion rates and transaction values with more repeat purchases
The Process:
- Building a sales pipeline with techniques that remove the focus on price
- Developing your influence skills to convert clients into higher value transactions
- Handling objections and overcoming resistance with simple to use scripts
The Outcome:
Your business will increase its sales revenue from having a reliable method to covert more enquiries at higher transaction values with new and existing customers/clients.
The 5 Sessions:
PLANNING SESSIONS
Quarterly Planning Sessions
Each of the Four Foundations (in the above curriculum) is launched with a Quarterly Planning Session.
There are four sessions (quarterly ☺) per annum each with a different theme. All planning sessions feature the signature 1-Page Plan that lists out 3 core projects for the upcoming quarter and a scoreboard for monitoring results over the period being planned for.
Quarter 1:
The Launch Plan
Clients reflect on the year and put together a plan to make the new year their best yet. They will set goals for their business for income, freedom (time away from their business) and the scale they want to achieve. In this planning session there’s a particular focus on the business owner and their personal performance to ensure they have a plan for the role they have in leading others. This process leads into the completion of the 1-Page Plan.
Quarter 2:
The Scale Plan
Clients reflect on the previous quarter acknowledging wins and challenges. In this planning session the focus is on trouble-shooting key bottlenecks that can slow the growth of business development. This process enables all parts of the business to be evaluated for their performance. Goals are then completed around these projects before completion of the 1-Page Plan.
Quarter 3:
The Anti Plan
This session extends the focus on strategy to address the required shifts in attitude that produces new levels of success. Exercises allow the business owner to consider the environment they create for their team, the time they are committing to projects that have longer-term payoffs and the hurdles that slow down implementation of their plan. Goals are then completed around these projects before completion of the 1-Page Plan.
Quarter 4:
The Escape Plan
This session addresses the end-of-year period when many business owners will be looking to take a break away (hence “The Escape Plan”). Exercises and templates in this session put in place the people and system requirements in their business to allow the business owner to be absent from their business. The focus is on being able to take a break without the usual “checking in” calls that disrupt so many holidays. Goals are then completed around these projects before completion of the 1-Page Plan.